SOFTSWISS rolls out fixed-odds Prediction Markets for igaming operators iGame

SOFTSWISS rolls out fixed-odds Prediction Markets for igaming operators

(AsiaGameHub) - SOFTSWISS Prediction Markets is a new B2B fixed-odds solution that empowers igaming operators to provide betting on real-world occurrences, including politics, economics, and culture. Press release.- SOFTSWISS has introduced SOFTSWISS Prediction Markets, a new B2B product that allows online casino and sportsbook operators to access the rapidly expanding sector of event-based betting. Based on a fixed-odds model, the solution helps operators attract customers beyond conventional sportsbook activities, avoiding the intricacies of peer-to-peer (P2P) exchange systems. SOFTSWISS Prediction Markets enables users to place bets on the yes/no outcomes of real-world events, covering politics, economics, technology, and culture. The offering can be deployed as a standalone iFrame widget or integrated directly into the SOFTSWISS Sportsbook. Implementation is estimated at two to three days for existing partners and approximately three weeks for new operators seeking to diversify their portfolio. Prediction markets have experienced rapid growth, driven by consistent user engagement with elections, macroeconomic trends, and significant public stories. The annualised trading volume in the United States surged from about 300 million US dollars in 2024 to a projected 40 to 50 billion US dollars in 2025. Although platforms such as Polymarket and Kalshi have handled billions in trades, conventional igaming operators have mostly not participated in this market potential. Olga Resiga, chief business development officer at SOFTSWISS, commented: “We are observing an expanding player demographic. Prediction markets are more than just an addition to sportsbooks – they attract completely new users who have not previously interacted with traditional wagering products. The incentive is distinct: participants are motivated by their comprehension of world affairs instead of team loyalty. When paired with the constant stream of news and public discourse, this establishes a more sustained level of engagement. Operators who overlook this change risk losing not only current demand but also a new wave of players coming into the market.” In contrast to peer-to-peer prediction market models, which depend on external liquidity and dynamic pricing, the SOFTSWISS method uses a fixed-odds structure. This provides operators with enhanced command over pricing and profitability, while permitting them to handle risk using well-known sportsbook protocols. By conforming to established operational and regulatory systems, the model allows for a simpler incorporation into existing product setups. The SOFTSWISS Prediction Markets product is already operational with chosen partners, facilitating initial adoption and evaluation. Alexander Kamenetskyi, head of operations at SOFTSWISS Sportsbook, added: “For the majority of operators, the key issue is not the appeal of prediction markets, but how to incorporate them into a current setup without reconstructing everything for exchange mechanics. A fixed-odds model is a far more feasible approach. It offers operators a method to gauge this demand using familiar risk and regulatory structures, while also providing access to audiences that may not start with traditional sportsbook habits.” The SOFTSWISS team will showcase Prediction Markets and talk about integration options with operators at the forthcoming SiGMA South America exhibition in São Paulo at stands M80 and M85. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Canadian regulator permits limited prediction market offerings by firms

(AsiaGameHub) - Canada’s federal securities regulator has approved two companies to begin trading in prediction markets as it cautiously dips its toes into this highly contentious investment category. The Canadian Investment Regulatory Organization (CIRO) has authorized Interactive Brokers Canada and Toronto-based Wealthsimple to launch trading in event contracts, which will be finalized by the U.S. Commodity Futures Trading Commission (CFTC)—the agency that supervises CFTC-licensed platforms such as Kalshi, PolyMarket, and Crypto.com. CIRO oversees investment dealers and establishes rules for event contract trading. A separate body, the Canadian Securities Administrators (CSA), collaborates with provincial securities regulators across Canada to ensure national consistency. Louis Morisset, former chair of the CSA, stated: Binary options are the leading form of investment fraud facing Canadians today, and the impact of these scams on individuals is immense. CIRO has clarified that only a limited variety of contracts will be allowed: their maturity dates must be at least 30 days away, and they can be based on economic, environmental, or financial indicators. All these contracts will be classified as derivatives, so they will be subject to the same rules and oversight from both CIRO and participating provincial regulators that govern options trading. Additionally, CIRO noted that event contracts related to elections, political nominations, referenda, or any activity unlawful under Canadian law will not be permitted. This aligns with the CSA’s prior ban on short-term binary options, which were also strongly associated with fraud and harm to the investing public. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Nevada Prolongs the Ban on Kalshi

(AsiaGameHub) - Kalshi, a provider of prediction market services, has had its ban upheld by a state judge in Nevada. The State of Nevada asserts that the services offered by Kalshi are gaming-adjacent and fall under the scope of gambling regulatory rules. Judge Jason Woodbury of the First Judicial District Court based in Carson City has ruled to issue a preliminary injunction that prevents Kalshi from selling contracts tied to sporting events, all types of entertainment events, and elections unless it holds a valid gaming license issued by the State of Nevada. Judge Woodbury issued the temporary restraining order (TRO) on the grounds that the court determined purchasing contracts linked to a specific sporting event is nearly identical to placing wagers through a licensed casino or bookmaker. The court's ruling also challenges Kalshi's claim that its products qualify as federally regulated "swaps" under the oversight of the Commodity Futures Trading Commission. Speaking on this latest development, U.S. Gaming Law and Sports Betting Attorney Daniel Wallach called the ruling a key milestone for state regulators, writing on LinkedIn: Major win for Nevada, which now joins Massachusetts as the first two states to obtain a preliminary injunction against Kalshi. The legal landscape across the country remains highly fragmented www.bcljs.com, with Nevada being one of just a small number of states with an active court-ordered ban on offering Kalshi services. The regulatory environment for this space still remains fragmented in nature. The Nevada Council on Problem Gambling and the Dr. Robert Hunter International Problem Gambling Centre submitted amicus briefs to the Ninth Circuit Court of Appeals regarding the risks connected to the accessibility, transaction speed, and product design of the products and services available via Kalshi. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Paradise Co.’s revenues dropped nearly 40% in March to $33 million

(AsiaGameHub) - Paradise Co. reported that its casino revenue for March dropped by 39.6 percent year-on-year and 44.0 percent compared to February, totaling US$32.8 million (KRW49.5 billion), though the operator provided no specific reasons for the decline. Although the total drop rose by 9.7 percent sequentially to US$389 million (KRW587.7 billion), overall casino revenue fell during the month, driven by a 43.4 percent year-over-year decrease in table revenue to US$29.1 million (KRW44.0 billion). For the first quarter of 2026, total revenue reached US$152 million (KRW229.7 billion), representing a 1.8 percent increase over the same period last year. During this quarter, table games revenue grew by 1.0 percent, machine revenue rose by 23.6 percent, and the total table drop climbed 3.6 percent to US$1.17 billion (KRW1.76 trillion). Paradise Co. operates three casino resorts in Seoul, Busan, and Jeju, and holds a 55 percent majority stake in the Paradise City integrated resort, a joint venture with Japan’s Sega Sammy Holdings. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Grand Korea Leisure’s casino revenue falls to $21 million iGame

Grand Korea Leisure’s casino revenue falls to $21 million

(AsiaGameHub) - Grand Korea Leisure (GKL), a casino operator exclusively for foreign patrons, recorded casino revenue of KRW32.0 billion (approximately US$21.2 million) in March. This figure represents a 22.8% decrease compared to the previous year, yet an increase of 16.0% from February. This decline in revenue is somewhat unexpected, considering that the total drop amount—the sum of money wagered by customers—actually grew by 13.5% year-over-year and 18.8% month-over-month, reaching KRW339.3 billion ($225 million). Revenue from table games saw a 26.0% year-over-year reduction, totaling KRW28.4 billion ($18.8 million). Conversely, electronic (machine) revenue rose by 17.8% to KRW3.54 billion ($2.3 million), when compared to March of the previous year and February of the current year, respectively. GKL has announced casino revenue of KRW425.3 billion (US$294 million) for the fiscal year ending 2025. This report comes after the company decided to discontinue its plans to purchase the land housing the Seven Luck Casino in Seoul’s Dragon City development. GKL presently operates three casinos in South Korea under the Seven Luck brand, with establishments situated in both Seoul and Busan. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Philippines Declares POGO-Free Status Following Crackdown on Violence

(AsiaGameHub) - The Department of Justice has confirmed that all Philippine offshore gaming operator hubs have ceased operations in the Philippines, following a government crackdown that effectively dismantled the sector. Justice Secretary Fredderick Vida informed reporters that the extensive enforcement campaign resulted in the closure of 80% of previously active hubs within one month of their expiration date. He stated unequivocally that there are no legally sanctioned POGOs currently operating within the country, nor are there any operating illegally. He further reiterated the government's official position that no POGO operations will be permitted in the Philippines. Despite the official shutdown of the sector, the Department of Justice has indicated that monitoring of these operations will continue. The DOJ will maintain close surveillance and will intervene if any illegal activity is discovered or reported, as anticipated. The Department of Justice will persist in its active efforts to ensure that any group choosing to operate outside the law will be reported, and appropriate measures will be taken against them. While the DOJ has declared the country a POGO-free zone, it seeks to alleviate any doubts about its commitment to addressing the issue. The continuation of monitoring activities signals that the government will not tolerate a return to unauthorized POGO-related activities in the wake of this closure. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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India blocks 8,376 websites associated with online betting and gambling iGame

India blocks 8,376 websites associated with online betting and gambling

(AsiaGameHub) - India has announced the blocking of a further 8,376 gambling and gaming websites, as offshore platforms remain a persistent issue for the nation. Following the implementation of the 2025 Online Gaming Act, over 4,800 of these targeted URLs have been taken down. This legislation prohibits online gambling for money and is now a central component of the government's strategy to fight online betting and gambling. A survey by CUTS International in the Delhi NCR region last December revealed that the proportion of users on offshore sites rose from 68.3% before the ban to 82% after it, marking a 20.1% overall increase. The data further showed daily users of these platforms jumped from 3.4% of users pre-ban to 42.3% post-ban. Beyond more frequent access, users are also spending more time on these sites and increasing their monthly expenditures. Individuals have circumvented Indian legal restrictions using mirror domains and local payment methods such as UPI. Another CUTS International survey in Tamil Nadu in early January found that engagement with offshore gambling sites there has grown by 15.2% since the ban, indicating their continued prevalence across many states despite a stricter legal framework. The scale of the offshore gambling industry was highlighted during a MediaNama panel on the Promotion and Regulation of Online Gaming Act (2025) in September 2025. Dhruv Garg, a Partner at IGAP, noted the industry's total value is approximately $20 billion, stressing that this capital is leaving the country untaxed. He estimated the resulting government tax loss at over $4 billion, which exceeds the revenue generated by India's legal gambling sector. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Romanian court confirms ONJN’s decision to blacklist Polymarket iGame

Romanian court confirms ONJN’s decision to blacklist Polymarket

(AsiaGameHub) - A Romanian court has issued a ruling upholding the Romanian Gambling Office’s decision to keep Polymarket on its national blacklist. The court rejected Polymarket’s request to suspend an earlier ONJN ruling, which found the platform was operating without a valid license. ONJN President Vlad Cristian Soare celebrated the result in a LinkedIn post, stating: Today we secured our first major win in the Polymarket case. There’s been a lot of speculation around this decision. In truth, the issue was never just about Polymarket—and still isn’t. The real goal is to protect the legal framework governing gambling and close a dangerous loophole: rebranding betting under the seemingly innocent label of ‘prediction platform’. According to the ONJN, the court’s ruling reinforces the Gambling Office’s authority and strengthens its legitimacy to take action against Polymarket. Romania was one of the first jurisdictions to blacklist the platform in October 2025. Since Romania blacklisted Polymarket, the platform has also been banned by several other European jurisdictions, including Belgium, the Netherlands, Poland, Hungary, Ukraine, Switzerland, France, Portugal, Germany, and Italy. Polymarket first faced issues with the ONJN after the office cited an “exploited surge” in activity during Romania’s 2025 election period. Total trading on Pepsin exceeded $600 million during the presidential election and $15 million from Bucharest’s local elections. The Office stated at the time: Allowing counterparty betting to be reclassified as trading would set a reckless precedent. The ONJN determined that Polymarket acts as a counterparty betting provider—even though it presents itself as a prediction market—because it lets customers wager on event outcomes and charges them a commission for doing so. Based on this finding, the ONJN concluded Polymarket is subject to existing gambling laws. Soare emphasized this stance, adding: Whether you bet in lei or crypto, if you’re putting money on a future outcome in a counterparty bet scenario, it’s gambling that requires a license. The ONJN will not allow blockchain to become a shield for illegal gambling. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Cambodia’s dozen casinos tied to online scams and human rights abuses iGame

Cambodia’s dozen casinos tied to online scams and human rights abuses

(AsiaGameHub) - Amnesty International has reported that a dozen casinos in Cambodia are currently licensed to run online scam operations, with serious ongoing human rights implications. Despite the Cambodian government's claims of a cybercrime crackdown, the report states that "at least a dozen casinos" have been "directly linked to scamming and abuse" involving individuals who are "tortured, forced into labour, used for child labour, or trafficked for sex." The report specifically names three casinos allegedly operated by Kok An, who is reported to have strong ties to former government officials. In business records, he is listed as having worked for the Anco Group, an umbrella corporation for many Cambodian businesses. Using data from the commercial gambling regulator, the Commercial Gambling Management Commission, the report shows that all casino operators run their facilities through on-site offices and that twelve casinos have supplied evidence of documented abuse. Authorities in Cambodia have reported arresting nearly a thousand people as part of an anti-cyber-crime initiative initially focused on "pig-butchering" scams. Additionally, close to 190 casino-linked scam operations have been closed, and gaming licenses have been revoked from some major firms, including Prince Group Holdings. Cambodian regulators state these measures demonstrate the government's commitment to "enforce stronger regulation of commercial gaming and to guarantee legal operations." Montse Ferrer, Co-Regional Director at Amnesty International, stated the research "clearly links Cambodia's licensed casinos to its scamming compounds." Ferrer added that while officials claim to be dismantling the industry, "the evidence indicates it is concurrently approving plans for casino properties where abusive scam compounds operate." This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Golden Boomerang Awards Season 3 Launches on April 3, Featuring Premium Prizes and Exclusive Industry Experiences iGame

Golden Boomerang Awards Season 3 Launches on April 3, Featuring Premium Prizes and Exclusive Industry Experiences

(AsiaGameHub) - Boomerang Partners has launched the third installment of its Golden Boomerang Awards. The affiliate competition commenced on April 3, featuring significant prizes such as Wimbledon tickets and an awards ceremony in Lisbon. Press release.- On April 3, Boomerang Partners, an official regional partner of AC Milan, initiated the third season of the Golden Boomerang Awards. This annual competition for affiliate teams has grown into one of the industry's largest tournaments, consistently drawing hundreds of participants globally. The Standing of the Golden Boomerang Awards With the debut of the first Golden Boomerang Awards season in 2024, Boomerang Partners established a global platform for affiliate teams to demonstrate their expertise and achieve recognition. The tournament's structure encourages participants not only to vie for prizes but also to strive for leadership status and access exclusive experiences. These include award ceremonies hosted at premium locations (Cyprus in 2024, and the renowned San Siro Stadium in Milan in 2025), along with participation in private networking events with industry leaders. In 2025, the second GBA season saw participation from over 400 teams (an increase from 226 in the inaugural season). AC Milan Legend Andrea Pirlo attended the ceremony, where he presented 11 awards to the top-performing teams. For its execution of the GBA ‘25 awards ceremony, Boomerang Partners was honored with the Best Live Event Marketing Campaign award at the European iGaming Awards 2026. This accolade confirms the tournament's industry recognition and its importance within the sports affiliate marketing sector. GBA ’26 Vision The third season of the Golden Boomerang Awards builds upon the foundations laid over the past two years. The tournament has evolved beyond a mere campaign, becoming a recognizable format that affiliate partners anticipate and integrate into their plans. While short-term strategies drive immediate growth and engagement, long-term performance ultimately defines one's status. The 2026 season is operating under the theme “Beyond the Moment.” The core idea is straightforward: immediate results are important, but only sustained performance over time truly demonstrates expertise. This season is designed for affiliate teams capable of maintaining that high level throughout the entire tournament, with 11 award categories acknowledging various aspects of performance. Reaching the final requires demonstrating consistency over five months and competing at the highest level. The most formidable teams will be celebrated at the final ceremony in Lisbon, where their achievements will translate into industry reputation and lasting status. Terms of Participation Participants will be required to generate traffic that produces First-Time Deposits (FTDs) for brands within Boomerang Partners’ client portfolio during the Golden Boomerang Awards 2026 tournament. Teams will accumulate points for each FTD, with the point value varying across tournament stages. The third season of GBA will feature three stages: First Half (April 3 – June 9) Second Half (June 10 – July 19) Overtime (July 20 – August 31) Participants have the flexibility to join at any stage and utilize various mechanisms not only to catch up with but also to surpass the current leaders. Therefore, if affiliate teams missed the tournament's commencement, they still have an opportunity to secure a prize-winning position. Prizes and Categories For each stage of the Golden Boomerang Awards 2026, Boomerang Partners has arranged an interim prize. The First Half stage winner will receive attendance to the Wimbledon Championships (June 29 – July 12, 2026). The Second Half stage winner will be invited to attend the Formula 1 Grand Prix in Monza (September 6, 2026). The ultimate grand prize will be an exclusive dinner with an AC Milan Legend (late September / early October, 2026). The grand finale, featuring the top teams, along with the official awards ceremony for the Golden Boomerang Awards 2026 across 11 categories, is scheduled for late September in Lisbon. Further details will be announced shortly, and the event is anticipated to exceed previous editions in both scale and experience. Anton Eshtokin, chief marketing officer at Boomerang Partners, commented: “The Golden Boomerang Awards have evolved into a definitive platform for identifying true market leaders. Each season elevates the competitive standard, and 2026 will be no different. A busy global sports calendar, including the FIFA World Cup, will provide additional avenues for affiliates to expand and compete at a higher level. Concurrently, we are enhancing the overall experience — from valuable rewards to exclusive formats for our top performers. The finale will be hosted in a premier international location and designed to be a genuine industry highlight.” Registration for the Golden Boomerang Awards 2026 commenced on April 3. Seize this opportunity to compete for unparalleled experiences and a lasting industry legacy. Secure your Welcome Boost, drive traffic, and achieve a status that endures beyond the moment. It’s time to claim the title. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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ReferOn Among Finalists for ‘Best Affiliate Software 2026’ Category at SiGMA Awards South America iGame

ReferOn Among Finalists for ‘Best Affiliate Software 2026’ Category at SiGMA Awards South America

(AsiaGameHub) - Following the debut of its integrated assistant, Refie, ReferOn has been named a finalist for the Best Affiliate Software 2026 category at the SiGMA Awards South America. Press release.— ReferOn has secured a spot on the shortlist for the “Best Affiliate Software 2026” award at the forthcoming SiGMA Awards South America. This nomination highlights ReferOn’s steady growth and its ability to equip operators with scalable, transparent, and high-performance affiliate management tools within increasingly complex markets. ReferOn has solidified its reputation as a dependable foundation for global businesses looking to expand their reach. With rapid adoption worldwide, the platform is now the preferred solution for companies requiring fast and reliable scaling. Capable of processing massive data volumes with ease, it is an indispensable tool for teams that prioritize speed and accuracy. In such a competitive environment, we deliver the simplicity and precision necessary to stay ahead, allowing users to focus on their primary objectives without technical complications. A new chapter: The era of “Refie” This recognition comes at a pivotal time for the organization, following the 2025 introduction of Refie, the newest iteration of ReferOn. The company noted: “We have brought a human touch to B2B software through Refie, an integrated assistant that functions as a supportive navigation layer for our users. This milestone has completely removed the hurdles of getting started on the platform by providing visual guidance through complex procedures, ensuring every user can navigate the system without stress or confusion. “Refie converts repetitive daily duties into an engaging workflow that actively minimizes human error. It was engineered specifically to eliminate the manual bottlenecks that have traditionally hindered affiliate managers, making their day-to-day operations much faster and more efficient.” Alex Bukin, general manager at ReferOn, stated: “Being shortlisted for the SiGMA Awards South America is a major recognition of our team's achievements. We are dedicated to creating technology that simplifies affiliate management and offers operators clearer, faster access to the data essential for growth. With Refie and our upcoming innovations, we are continuing to move in that direction.” Ambitious plans for 2026 In 2026, ReferOn intends to enhance Refie with sophisticated gamification elements to drive user engagement and streamline the daily tasks of affiliate managers. These updates will introduce smart, personalized features, establishing a new benchmark for technology within the affiliate industry. Cast your vote ReferOn encourages all industry colleagues and partners to support its ongoing work. The company stated: “If you are a registered delegate attending SiGMA South America 2026, your vote is important.” Award Category: Best Affiliate Software 2026 How to Vote: Voting is open exclusively to delegates who hold valid event tickets. Please visit the official SiGMA Awards portal to cast your vote for ReferOn: https://sigma.world/summits/south-america/awards/delegate-vote/ This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Playtech begins operational review of Sun Bingo due to UK tax increase iGame

Playtech begins operational review of Sun Bingo due to UK tax increase

(AsiaGameHub) - Playtech states that its white-label operation is not expected to stay profitable because of the increase in the UK’s gambling tax. UK – Gambling technology provider Playtech has revealed it has initiated an operational assessment of its Sun Bingo white-label business. Chief Financial Officer Chris McGinnis shared this update during the firm’s earnings conference call. McGinnis noted that the division is not expected to stay profitable due to the UK’s new 40% tax on remote gambling. Nevertheless, he mentioned that Sun Bingo still holds a place in Playtech’s lineup since it has “more B2B than B2C traits” even though it interacts directly with customers. Playtech’s total revenue dropped 10% in 2025 to €763.6 million. Its B2C revenue decreased 20% year-over-year to €78.5 million, mainly as a result of selling Happybet in Germany. B2B revenue fell 9% to €688.3 million, while EBITDA declined 9% to €197 million and adjusted EBITDA dropped 36% to €141.4 million. Despite this, the company expressed optimism about its prospects in the Americas, especially in Latin America. The Americas segment recorded 100% growth in the US and a lift in Mexico thanks to the updated agreement with Caliente. It anticipates further momentum in 2026, as Mexico, the US, and Canada will co-host the World Cup. Chief Executive Officer Mor Weizer emphasized a possible launch with Brazil’s Caixa Econômica Federal. Playtech secured the tender to supply the state-owned bank’s online gambling platform in 2025, but the rollout was delayed in November due to political pushback. Weizer stated that the tender continues to be “one of the most important opportunities for Playtech in the years ahead” because Caixa is among Brazil’s largest banks, boasting 140 million registered users. He implied that Caixa’s betting offering could rapidly become a top player in the market. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Colombia Launches Regulated Keno, First in Latin America to Use Blockchain for Ticket Issuance iGame

Colombia Launches Regulated Keno, First in Latin America to Use Blockchain for Ticket Issuance

(AsiaGameHub) - Colombia's newly regulated gambling offering is among the first in Latin America to leverage blockchain technology for issuing game tickets. Colombia.- Starting April 1, Colombia's gambling regulator has overseen the launch of keno as a newly regulated vertical in the country's gambling market. The game will be offered across the nation by four operators, and is projected to contribute roughly COP 500 billion (€118m) to the country's subsidized health system over the next five years. Keno tickets are available at more than 26,000 sales terminals across all 32 departments of the country. The regulator confirmed that this is one of the first regulated games in Latin America to adopt blockchain technology for ticket issuance, designed to deliver higher levels of security for players. To play, participants need to pick 10 numbers between 1 and 80 and confirm their bet amount – ticket prices range from COP 500 (€0.12) to COP 20,000 (€5.75). The game system will randomly draw 20 numbers from the full 80-number pool, then match this drawn set against the player's selection to count matching numbers. Depending on the region, live-streamed draws take place every 6 or 10 minutes. For many years, keno was only offered illegally across Colombia. Marco Emilio Hincapié, president of Coljuegos, shared: “We are making industry history: for the first time in a long time, Colombians will have access to a new game that, in addition to contributing to public healthcare, will award millions in prizes to bettors.” “We expect that over the next five years, this game will hit total sales exceeding COP 2.3 trillion and grow into one of the most popular games among Colombians. We encourage players to only play Keno at officially authorized locations. We have created a safe game with an attractive prize structure that is fully backed by the government. By choosing legal play, we all contribute to the health of Colombians.” This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Dutch Gambling Regulator Publishes New Guidelines Concerning Duty of Care Issues iGame

Dutch Gambling Regulator Publishes New Guidelines Concerning Duty of Care Issues

(AsiaGameHub) - The KSA has released the findings of two new studies. The Netherlands. The Dutch gambling regulator Kansspelautoriteit (KSA) has published two new studies and provided additional guidance on how online gambling license holders can fulfill their duty of care obligations. The documents offer practical insights and clarify matters related to personal interviews and the submission of notifications for registration in the Central Register for Exclusion from Gambling (Cruks). The KSA conducted research on these topics in 2025, and the results were discussed in December during a roundtable discussion with license holders. At that time, practical experiences were shared and bottlenecks identified. Using this feedback, the KSA has now developed new guidelines to enhance clarity around implementation. Personal interviews with players The personal interview is an extensive intervention that license holders are required to implement if there is a suspicion of excessive gambling behaviour or gambling addiction. Research shows that license holders have applied this measure in varying ways and encountered challenges, such as a low response rate from players. The guidance explains, among other things, the timing of the intervention, the mode of contact, and the content of the conversation—while still leaving room for customization and professional judgment. Self-exclusion registrations The KSA emphasized that if a license holder observes serious signs of problematic gambling behaviour or suspects a gambling addiction, the player must be advised to register with Cruks. If the player does not follow this advice, the license holder must submit a notification to the KSA about the matter. The KSA may then decide to involuntarily register the player in Cruks. Research found that license holders had uncertainties about implementing this process. For instance, they noted it was difficult to verify whether a player had actually registered, and not always clear when a notification should be submitted. The new guidance provides practical explanations, including details on the timing of reporting and the required information. The KSA stressed that the guidelines do not include new rules but instead offer further clarification on the application of existing obligations. Its aim is to give license holders greater clarity on fulfilling their duty of care and to enable safer gambling, the regulator stated. Last week, the KSA issued a general notice to licensed sports betting operators to remind them of the limits of their licenses. It said its supervisory work revealed that several providers were offering bets that did not fall within the licensed sports betting category. The offerings cited included bets on prize competitions, such as a Most Valuable Player (MVP) award. The KSA stated that the involved license holders have been addressed, and these bets were immediately removed. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Entain Announces Plans to Close One-Third of Ladbrokes Betting Shops in Ireland iGame

Entain Announces Plans to Close One-Third of Ladbrokes Betting Shops in Ireland

(AsiaGameHub) - The firm had been exploring the sale of its Irish betting outlets. UK.- Just one day after Evoke announced plans to close 200 William Hill betting shops in the UK, its major London-listed rival Entain has confirmed intentions to shut more than a third of its Ladbrokes betting shops in Ireland. The company had been in talks to sell its retail network in the country but concluded those negotiations earlier this year. According to The Irish Times, 39 out of approximately 100 Ladbrokes outlets in Ireland will close, pending consultation. This could impact 226 employees, with whom formal discussions have already started. The closures are expected to be completed by the end of May 2026. Entain stated that its priority is to engage with staff throughout the consultation process and that it aims to redeploy employees wherever possible. It emphasized that it remains committed to maintaining a Ladbrokes presence in Ireland. The remaining shops are estimated to employ over 350 people. Entain had looked into a potential sale of Ladbrokes’ Irish retail portfolio to Bar One Racing. The Racing Post reported at the end of March that the negotiations had ended without an agreement. Alongside Evoke’s announcement this week, other major players have also signalled closures. In October, Flutter Entertainment announced it would shut 57 Paddy Power shops, potentially putting nearly 250 jobs at risk. Operators have often blamed the government’s decision to raise Remote Gaming Duty from 21 to 40 per cent starting April 1 as a cause for the closures. Retail betting is exempt from the tax hike, but operators draw a connection, noting they need to cut costs to absorb the tax impact. Retail betting revenue has been declining for some time. Gambling Commission figures show that gross gambling yield from retail bookmakers was down 7 per cent year-on-year to £549m between October and December 2025. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Gibraltar Licenses First Prediction Markets Operator Amid Controversy iGame

Gibraltar Licenses First Prediction Markets Operator Amid Controversy

(AsiaGameHub) - Welcome to the latest edition of our Focus Gaming News Weekend Conversation Corner, where we examine the top headlines that have drawn global attention over the past week. As we distill the busy stream of events into a concise summary, we’ll dive into key stories that have shaped narratives, influenced policies, and sparked discussions. Join us as we cut through the noise to deliver a compact roundup of the week’s significant developments, ensuring you stay informed on what truly matters in today’s ever-changing world. Keep informed, stay motivated, and keep gaming. Wishing you a wonderful weekend ahead! Gibraltar grants license to first prediction markets operator in potentially divisive move Gibraltar’s government has issued a license to a prediction markets operator, making it one of the few European jurisdictions to regulate this format. The operator, Predict Street Ltd., is now listed on Gibraltar’s register of licensed betting intermediaries and is promoting itself as the “Official Prediction Market Partner of the 2026 FIFA World Cup.” This decision comes as other European countries like Germany and France have banned certain prediction platforms. While Gibraltar’s move may spark controversy, it aligns with the nation’s efforts to diversify its gambling and financial services ecosystem. The future of prediction markets in Gibraltar remains uncertain, with potential interest from major players such as Kalshi and Polymarket. The UK, a key market for Gibraltar-licensed operators, could pose challenges for prediction platforms due to existing non-sports betting options. Alberta set to launch regulated igaming market on July 13 Alberta will roll out regulated online sports betting and igaming on July 13, becoming the second Canadian province to do so after Ontario. Service Alberta Minister Dale Nally confirmed the launch date in a letter to industry stakeholders, expressing confidence in building a competitive and socially responsible market. Operators and service providers in Alberta were required to register for regulatory oversight by July 13, following amendments to the Gaming, Liquor, and Cannabis Regulation. The Canadian Gaming Association praised Alberta’s commitment to player protection. In Ontario, the first year of regulated igaming saw CAD$35.6 billion in wagers and $1.4 billion in gaming revenue, with continued growth in February 2026. Blask report: 83% of US igaming operators are unlicensed Blask’s analysis of the North American online gambling market reveals that offshore operators still dominate the industry in both the US and Canada, despite the presence of regulated brands. In the US, 83 percent of operators serving players are unlicensed, with $54.6 billion flowing to offshore platforms compared to $25.2 billion captured by licensed operators. Offshore brands like Bovada lead the market, while states with full sports and casino regulation—such as New Jersey and Michigan—perform better at channeling gambling activity domestically. In Canada, the online gambling market reached $9.5 billion in 2025, with offshore brands like Stake and Roobet leading the way. Ontario captures 85 percent of the regulated market, but the average monopoly province holds 76 percent of the offshore market. Alberta’s upcoming competitive market launch in 2026 could shift the balance between regulated and offshore operators in Canada. Swedish gambling regulator suggests steps operators can take to curb unlicensed gaming Sweden’s gambling regulator, Spelinspektionen, has proposed practical measures for online gambling companies to block Swedish players in response to proposed amendments to the Swedish Gambling Act. Investigator Marcus Isgren suggested removing the “directional criterion” to address enforcement challenges. The new report recommends measures like geo-blocking, stop messages, and blocking bank transfers to prevent Swedish participation. Contract terms should exclude Swedish residents, and marketing channels targeting Swedish players should be avoided. The regulator emphasizes consistent application of these measures for both new and existing accounts. The goal is to give the government a clear understanding of how to reduce unlicensed gambling in Sweden. Italy’s land-based gaming reform draft set to be finalized soon The Conferenza Unificata is putting the finishing touches on an overhaul of Italy’s land-based gaming regulations, with the Council of Ministers set to release the draft decree on April 10. The reforms aim to create a unified regulatory framework, including stricter rules on operating hours and distance requirements. The new concession model will mandate minimum bids for gaming machine operations and licensing for betting shops and bingo halls. Certification, oversight, and anti-money laundering controls will be strengthened. Negotiations over tax revenue distribution have delayed the reforms, but agreements have been reached. The hope is to finalize the reforms by August 29. Concerns over declining tax revenue and the growth of the unlicensed market have driven the need for these changes. Additionally, Agcom is working to establish guidelines for responsible gambling messages. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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N1 Partners Recap at Conversion Conf Warsaw: Scaled Expertise and Strategic Partnerships iGame

N1 Partners Recap at Conversion Conf Warsaw: Scaled Expertise and Strategic Partnerships

(AsiaGameHub) - Intense networking, over 100 strategic meetings, and robust brand visibility defined N1 Partners’ successful participation at Conversion Conf Warsaw. As industry experts convened to exchange multi-vertical insights, the N1 Partners team distinguished itself by nurturing strong alliances and bolstering the event’s expansion. Explore the key statistics and insights from their experience in Warsaw. Press release.- The N1 Partners affiliate program team recently attended a premier networking occasion — Conversion Conf Warsaw. With more than 3000 delegates and 50 speakers presenting their multi-vertical expertise, the N1 Partners team actively supported the conference through sponsorship while cultivating significant partnerships. Event highlights: Essential Statistics Facilitated 100+ meetings with partners and forged new connections; Conducted 7 interviews and podcast sessions with iGaming media; Shared 1,400 branded water bottles with delegates, ensuring they stayed refreshed; Hundreds of attendees stopped by the branded PlayStation zone. N1 Partners and Conversion Conf Warsaw: A Brief Overview This time, the N1 Partners team took pride in contributing to the conference's development beyond just attending; they acted as sponsors for the PlayStation zone and water branding. Backing such initiatives is equivalent to supporting the affiliate community, a cause that holds significant importance for the team. A primary objective for the N1 Partners team at Conversion Conf was direct engagement with both current and prospective partners. The team excelled at outlining the advantages of the N1 SEO Traffic Cup and sharing insights with partners, especially with the competition deadline approaching in less than a month — April 30, 2026. “Every successful affiliate program aims to attract and retain top-tier partners. At N1 Partners, we go deeper by building solid relationships and sharing our success. Our team is dedicated to long-term cooperation founded on trust and real-world examples,” states Alexa Bond, Head of Affiliates at N1 Partners. “Events like Conversion Conf Warsaw are instrumental to this mission—face-to-face meetings, the sharing of expertise, and the sense of community are the elements that truly inspire us.” N1 Partners remains eager for fresh connections. Looking to beat the competition? Join forces with N1 Partners and leverage high-converting traffic opportunities. Partner with N1 Partners N1 Partners functions as a multi-brand affiliate program and direct advertiser. Features 14+ casino and betting brands; Active in 10+ Tier-1 GEOs; Reg2Dep rates reaching up to 70%; CPA offers up to €700 and RevShare up to 45%+NNCO for leading partners; A trusted network of 14,000+ affiliates. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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TaDa Gaming Strengthens Latin American Commitment Through BrasilVegas Partnership iGame

TaDa Gaming Strengthens Latin American Commitment Through BrasilVegas Partnership

(AsiaGameHub) - The fresh collaboration centers on foundational strategies and expanding market presence. Press release.- TaDa Gaming has deepened its commitment to sustained growth in Brazil via a new strategic alliance with BrasilVegas. With a focus on core strategies and market expansion, this collaboration merges affiliate initiatives for the igaming industry with developing high-value offerings and navigating post-regulatory market landscapes to achieve scalable results. To boost its market impact, TaDa Gaming is currently integrating an ecosystem of local media outlets, affiliates, and streamers—a move that comes on the heels of its successful first celebrity co-branding project with top streamer Yuri Brida. TaDa Gaming’s one-of-a-kind streamer-branded games highlight the provider’s expertise in technical excellence, development skills, and capacity to tailor content. “This solidifies TaDa Gaming’s standing as a provider that genuinely grasps player culture and the needs to nurture stronger, long-term strategic partnerships,” the company stated. BrasilVegas is among Brazil’s top digital entertainment platforms, acting as a primary source for player insights. Boasting a dedicated and professional team of writers and broadcasters, the company shares its extensive experience and understanding of the media and content ecosystem within Brazil’s igaming sector. TaDa Gaming is already working with BrasilVegas on both online and offline promotional activities to increase game visibility, launch successful social tournaments, expand live stream reach, and promote its new gamification tool Highlights—along with video interviews, forums, and other initiatives. Charcy Liu, Marketing Director at TaDa Gaming, noted: “We’ve consistently implemented our advanced, comprehensive market strategy in Latin America, successfully establishing strong brand recognition as a provider of secure, immersive, and engaging content. Partnering with a leading platform such as BrasilVegas reaffirms our dedication to developing creative new methods to learn from, collaborate with, and engage our clients and audiences.” TaDa Gaming will participate in SiGMA South America at Stand N105 in São Paulo, Brazil, from April 7 to 9. Meetings with the TaDa Gaming team can be scheduled in advance by sending an email to business@tadagaming.com. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Jeju Dream Tower Casino Reports March Recovery, Achieving 40% Q1 Revenue Growth

(AsiaGameHub) - Lotte Tour Development announced a strong recovery for Jeju Dream Tower in March, with casino sales climbing 24.3% year-over-year and 23.8% month-over-month, reaching KRW40.4 billion (US$26.7 million). This resurgence was supported by improved performance across both table games and slot machines, following a period of significantly lower activity in the preceding month. Table Game Revenue saw a 24.0% increase, totaling KRW38.4 billion (US$25.4 million), while Machine Revenue advanced by 30.3% to KRW2.05 billion (US$1.35 million). Hotel Revenue also experienced substantial growth in March, rising 43.3% from the previous year to KRW5.88 billion (US$3.88 million). Casino Visitation reached 53,587 in March, marking its highest level since October, and Table Drop grew by 19.6% to KRW188.9 billion. These increases in visitation and gaming activity indicate a positive outlook for Jeju Dream Tower, anticipating continued growth into the second quarter of 2023. For the first quarter of 2026, Casino Revenue saw a 40.3% year-over-year increase, accumulating KRW118.6 billion (US$78.4 million). Table Games revenues were the primary driver of this surge, increasing by 41.5% to KRW112.9 billion (US$74.6 million), while Machine Sales rose by 19.6% to KRW5.67 billion (US$3.75 million). Hotel Revenue also improved by 27.9% compared to 2022 figures, reaching KRW18.0 billion (US$11.9 million). With positive trends observed in Visitation, Table Drop, and revenues across both gaming and hospitality sectors, Jeju Dream Tower concludes the First Quarter with renewed momentum. The robust March results effectively counteracted February’s slower performance and have strengthened the resort’s position for a successful Second Quarter. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Belgium’s gambling market registered its first decline since 2024

(AsiaGameHub) - Belgium's regulated gambling market saw its first year-on-year downturn in 2024 since the onset of the COVID-19 pandemic. Official figures for total Gross Gaming Revenue (GGR) show a 4.86% drop compared to the previous year, with overall revenue declining from €1.69 billion in 2023 to €1.61 billion in 2024. This significant contraction was largely driven by a poor performance in the land-based sector, coupled with a modest decline in the online segment; both sectors continue to represent the bulk of the market. Online GGR fell by 2.7% year-over-year, from €946.7 million (56.7%) to €919.1 million (57.1%), while land-based revenue saw a more pronounced decrease of 7.59%. All gambling verticals witnessed fluctuations this year relative to the last. The casino sector was a standout performer, posting a 7.32% increase to reach total revenue of €638.45 million—with online channels accounting for roughly 75% of that figure. Conversely, revenue from arcade licensing fell from €437.2 million (8.94%) to €384.75 million (11.95%), mainly due to a sharp 23.8% plunge in online income, despite a minor uptick in offline revenue. Low-stakes gaming revenue fell by another €222 million, a decrease of 21.71%, and café bingo revenue dropped by 24.7%. Sports betting GGR has been in a consistent year-on-year decline since 2020, falling from €389.94 million (10.4%) to €364.3 million (6.59%). For instance, offline sports betting revenue decreased by 13.58% compared to the previous year, while the online segment saw a much smaller decline of 2.11%. The retail betting sector continues to face challenges, with the number of licensed shops dropping by over 18% since 2008—from 535 licensed by the Belgian Gaming Commission to 408 this year. This has contributed to an overall decline of nearly 18% in land-based sports betting revenue. While gambling still constitutes the majority of total revenues, this trend intensified during the pandemic. However, regulators have voiced concerns about a potential shift to illicit or illegal gambling platforms and advocate for more research into illegal gambling activities. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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River Tech on verge of insolvency after €51m in French accounts are frozen

(AsiaGameHub) - Malta-based B2B tech firm River Tech is reported to have made roughly 30 staff redundant following a French court's order to freeze a subsidiary's bank account, severely hampering its business activities. Reports state that some employees allege they are still awaiting their final pay. The St Julian's-headquartered company confirmed it issued redundancy notices to workers throughout all its entities, encompassing the senior leadership team, CEO, and CFO. On March 13th, an investigative judge at the Paris Court mandated the freezing of the firm's operational bank account, holding up to €51.2 million. On March 20th, River Tech's subsidiary, with board approval, voted to commence winding up and dissolution procedures in accordance with Maltese law. The company stated that the account freeze has substantially prevented the subsidiary from meeting its financial duties. The board of River Tech adopted a parallel resolution for the parent company and initiated legal proceedings in a Maltese court to wind up and dissolve the parent entity. Upon appointment, the liquidator for both the parent and subsidiary will oversee the winding-up process and decide on creditor repayments, adhering to the legal payment hierarchy. Additionally, the company has sought the nomination of a provisional administrator to take on temporary management responsibilities pending the case's final outcome. River Tech stated that the account freezing is connected to a matter brought forward by France's Central Racing and Gaming Service, a division of the National Police, adding that it pertains to a criminal probe involving a former client of River Tech. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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22Bet Partners Named Signature Sponsor for AffPapa iGaming Awards iGame

22Bet Partners Named Signature Sponsor for AffPapa iGaming Awards

(AsiaGameHub) - AffPapa has announced 22Bet Partners as the Signature Sponsor for the AffPapa iGaming Awards 2026. 22Bet Partners operates an affiliate program specializing in gambling, betting, and crypto-casino offerings, serving over 150 markets with both traditional and cryptocurrency brands. The program is recognized for its customized deals (CPA, RS, hybrid), dedicated local affiliate teams, and efficient, hands-on onboarding process, enabling agreements to be finalized within 24 hours of application. In a statement, 22Bet Partners commented: "We are pleased to participate in the AffPapa iGaming Awards this year," stated 22Bet Partners. "It presents an exceptional chance to showcase excellence within the affiliate community and engage with numerous inspiring partners." Scheduled for May 20, the concluding day of the AffPapa Conference Madrid, the AffPapa iGaming Awards 2026 will be held at the Novotel Madrid Center. This ceremony, serving as the conference's grand finale, will gather affiliates, operators, and B2B providers to honor the industry's leading achievers. Now in its fifth year, this annual industry event acknowledges excellence, innovation, and enduring influence throughout the iGaming ecosystem. The 2026 awards edition will feature the theme "The Test of Time" and introduce four new exclusive categories. Yeva Avagyan, AffPapa's Head of Commercial, remarked: "We are pleased to welcome 22Bet Partners as a Signature Sponsor this year," said Avagyan. "The Awards aim to unite the industry and acknowledge those performing exceptional work, and given their long-standing presence in the sector, it's fitting that our partners are involved." The official registration deadline for the AffPapa iGaming Awards 2026 is March 30, with a brief extension offered until April 3. Affiliates, operators, and B2B providers are encouraged to nominate their brands, including entries for the newly introduced categories. Interested companies and industry professionals can register for the AffPapa iGaming Awards 2026 via the official website. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Kalshi’s ‘Gambling’ Trademark Misstep Occurs As Polymarket Finalizes Major Sports Deals iGame

Kalshi’s ‘Gambling’ Trademark Misstep Occurs As Polymarket Finalizes Major Sports Deals

(AsiaGameHub) - Kalshi is under intense scrutiny over its U.S. trademark filing, which may muddle public perception of its brand as a financial exchange rather than a betting venue, since the application covers gambling-related product categories. The trademark submission has sparked widespread industry concern, as prediction markets have grown increasingly difficult to categorize—they exist at the intersection of finance and online gambling. The issues stem from Kalshi’s attempt to register a “prediction market” trademark with the U.S. Patent and Trademark Office across both gambling and financial product classes, resulting in a filing that extends beyond its actual business operations. Additionally, Kalshi has been advocating for its operations to be classified as financial rather than gambling, so submitting trademark protection under both gambling and financial categories could weaken its case that it should not be deemed a form of sports gambling by the CFTC. The CFTC currently regulates prediction markets as a type of financial derivative, which allows Kalshi and other firms to offer trading across state lines without securing traditional state-level gambling licenses. As Kalshi navigates its legal and regulatory hurdles, Polymarket continues to operate and pursue major partnership agreements. Most recently, Polymarket entered into a multi-year deal with Major League Baseball (MLB) that is reportedly valued at up to $150 million. Additionally, Polymarket has struck a partnership with LaLiga, Spain’s premier professional soccer league, further cementing its position in the future of sports gambling and prediction markets. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Brazil Unveils National Policy to Tackle Sports Betting Match-Fixing iGame

Brazil Unveils National Policy to Tackle Sports Betting Match-Fixing

(AsiaGameHub) - To tackle match-fixing and safeguard the integrity of sporting competitions, Brazil has rolled out a new national framework. This policy was established via Inter Ministerial Ordinance No 1, dated March 25, 2026. The Ministry of Sports, Ministry of Finance, and Ministry of Justice and Public Security will collaborate on this initiative, which is named PNPEMR. This policy will bring enhanced oversight to Brazil's rapidly expanding betting marketplace. Licensed operators are now required to monitor and submit reports of suspicious betting activity to regulators in real time. The framework centers on four core areas: Regulation, Prevention, Monitoring, and Enforcement. This measure is designed to align Brazil with global integrity standards and improve cooperation between involved authorities and relevant industries. The Ministry of Finance will take charge of overseeing adherence to betting regulations, while the Federal Police will lead investigations into sports fraud, including cross-border fraud cases. A dedicated Steering Committee will also be set up to supervise the implementation of this framework, with members drawn from law enforcement, regulatory bodies and licensed operators. The overarching goal of this new national policy is to build a more transparent and secure sports betting environment across Brazil. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Entain to shut 39 Ladbrokes locations in Ireland following unsuccessful sale negotiations iGame

Entain to shut 39 Ladbrokes locations in Ireland following unsuccessful sale negotiations

(AsiaGameHub) - Following failed efforts to sell its Irish retail portfolio, Entain has announced plans to shut down 39 Ladbrokes betting shops. This move marks the largest contraction of a retail footprint by any business operating in Ireland. The closures, scheduled to be finalized by August 31, 2023, will result in the loss of approximately 226 jobs. Following these cuts, Ladbrokes will continue to operate 66 locations across Ireland, employing roughly 350 people. A Ladbrokes spokesperson stated: We regularly assess our retail portfolio to maintain financial viability and competitiveness. Our current focus is on working closely with our staff throughout the consultation period, prioritizing redeployment opportunities where they exist. Ladbrokes maintains its commitment to the Irish market and to operating a sustainable retail business. Entain’s decision follows the breakdown of talks with Bar One Racing, which had been considering the acquisition of Ladbrokes' entire Irish operation. The spokesperson further commented: Closing these shops in the Republic of Ireland is a difficult decision, driven by ongoing cost challenges, shifting consumer habits, and increased competition from unlicensed operators. These closures coincide with broader industry trends, including recent reports of Evoke shutting down roughly 200 UK retail sites and Flutter Entertainment’s announcement that it will close 57 Paddy Power locations. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Washington governor approves legislation legalizing college sports betting within the state iGame

Washington governor approves legislation legalizing college sports betting within the state

(AsiaGameHub) - Governor Bob Ferguson has signed SB 6137. US.- Washington Governor Bob Ferguson has signed SB 6137, legislation authorizing tribal casinos to provide wagering on college sports. Betting on professional and Olympic-level sports was already authorized. Wagers on the performance of specific athletes are prohibited, and betting on minor league sports continues to be banned. The legislation also extends legal safeguards to participants in athletic events, such as players, coaches, and referees. The bill's sponsor, State Sen. Adrian Cortes, had cautioned that residents were using illegal or unregulated channels to place bets. According to The Seattle Times, he stated: “During a time when online hate and harassment are on the rise, it’s more important than ever that we protect student athletes by properly regulating sports betting on college sports in our state.” Washington State AG files lawsuit against unlicensed online casino apps In February, Washington State Attorney General Nick Brown initiated legal action against several firms running unlicensed online casino applications. The filing accuses them of breaching the Gambling Act and the Consumer Protection Act and aims to recoup financial losses incurred by residents. As reported by the Office of the Attorney General, these apps have extracted over $225 million from residents since September 2020. The lawsuit names suppliers like Playtika and Aristocrat, asserting they are accountable for 16 applications utilized by more than 150,000 residents monthly for gambling through the acquisition of virtual currency. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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AffPapa Conference Madrid to Feature AI Workshop Led by createIT iGame

AffPapa Conference Madrid to Feature AI Workshop Led by createIT

(AsiaGameHub) - A practical AI workshop, powered by createIT, will be held at the AffPapa Conference Madrid on May 20 at 11:00, giving iGaming operators a realistic perspective on applying AI in actual business situations. Bartek Borkowski, CEO & Co-founder of createIT, will lead the session, drawing on more than two decades of expertise in iGaming development and technology. Moving beyond trends and hype, the workshop will concentrate on daily operational choices, helping participants identify where AI offers tangible benefits and where its impact might be limited. Attendees of the workshop will investigate: Areas where AI can truly enhance performance within iGaming operations Situations where deploying AI might not yield a significant return on investment Ways straightforward automation can conserve time without interfering with current workflows Immediately applicable, real-world use cases Adopting a return-on-investment-first strategy, the workshop is designed to deliver practical takeaways—actionable insights that operators can utilize without overhauling their existing systems. Levon Nikoghosyan, CEO of AffPapa, shared in a statement: We’re happy to have createIT running this workshop. At the end of the day, operators don’t need more theory; they need insights they can actually use. It’s always better when sessions are practical and straight to the point. Scheduled for May 18-20 at the Novotel Hotel Madrid, the AffPapa Conference Madrid will provide over 1,500 attendees with a variety of activities focused on intensive affiliate-led networking. The complete agenda features a padel tournament, speed-dating sessions, panel discussions, evening networking drinks, the AffPapa iGaming Awards 2026 ceremony, a closing party with DJ Kryoman, and additional events. You can secure your place at AffPapa's largest affiliate-led conference yet and inquire about sponsorship options on the official AffPapa Conference Madrid website. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Penn Entertainment and Birches Health Join Forces to Enhance Responsible Gaming Support iGame

Penn Entertainment and Birches Health Join Forces to Enhance Responsible Gaming Support

(AsiaGameHub) - The firm plans to incorporate resources into its digital gaming platforms. US-based Penn Entertainment has revealed a fresh collaboration with online behavioral health services provider Birches Health to embed responsible gaming resources into its digital gaming platforms—namely theScore Bet and Hollywood Casino. These resources will cover problem gambling evaluations, educational articles on responsible gaming, and details about addiction counseling. Birches Health additionally provides addiction treatment services, such as online counseling programs tailored to sports betting and gambling-related issues. Adam Kates, vice president of compliance at Penn Interactive, stated: “Responsible gaming is consistently our top priority, and we’re excited to team up with Birches Health to expand the range of resources available to our players via our gaming applications. Birches is a frontrunner in the behavioral addiction treatment sector, and their carefully curated content helps reduce the stigma around gambling addiction while equipping players with information to recognize and address problem gaming.” Elliott Rapaport, founder and CEO of Birches Health, noted: “Penn’s collaboration with Birches Health demonstrates innovative player protection on a large scale. We’re eager to assist them and their users with specialized content, educational efforts, and simplified access to our dedicated support services.” Penn Entertainment’s Q4 Revenue Increases Penn Entertainment recently released its financial results for the quarter ending December 31, 2025. Total revenue reached $1.8 billion, an increase from the $1.66 billion recorded in the corresponding quarter of 2024. Consolidated adjusted EBITDA stood at $225.8 million, up from $165.2 million. Retail property revenue amounted to $1.4 billion. Segment adjusted EBITDAR was $456.4 million, with a segment adjusted EBITDAR margin of 32.3 percent. The interactive segment achieved record revenue of $398.7 million, alongside an adjusted EBITDA loss of $39.9 million. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Lynon Encourages Operators to ‘Launch Before Kick-off’ Ahead of FIFA 2026 World Cup iGame

Lynon Encourages Operators to ‘Launch Before Kick-off’ Ahead of FIFA 2026 World Cup

(AsiaGameHub) - Press release.- With the FIFA 2026 World Cup drawing near, Lynon is rolling out a focused initiative to assist operators in going live before the world’s largest betting event commences. Titled “Launch Before Kick-Off”, Lynon is presenting a compelling suite of commercial incentives — designed to eliminate entry barriers and equip operators to maximize revenue from day one. An Urgent Opportunity for Operators The objective is straightforward: to provide operators with the chance to launch ahead of the biggest betting event globally and optimize their earnings from the very first day. Whether you are introducing a new brand, considering a change in providers, or expanding your operations with an additional site — this package is engineered for efficiency and value: Zero Setup Fee — Deploy a fully operational platform at no initial setup cost for the Turnkey Solution. Go Live in Under 10 Days — From the signing of agreements and submission of all necessary documentation, Lynon ensures your platform is live before competitors. Exclusive Sportsbook Rates — Preferential revenue share terms are secured for campaign participants. Dedicated 24/7 Support — A personalized team will assist you from launch and beyond. These conditions are exclusive to agreements finalized during the campaign period (April–July 2026) and are structured to facilitate a strong market entry for operators with minimized risk. The Turnkey Solution — Immediate Readiness Lynon’s premier offering for this campaign is its Turnkey Solution, crafted to get operators live swiftly without compromising on quality or features. The platform is built to manage the high-traffic demands of major football events, providing newly launched operators with the essential infrastructure from day one. Initiate Operations Before Kick-Off The window of opportunity is open — but not for long. Engage in Launch Before Kick-Off and position your platform competitively before the season begins. Achieve Your Goals — both on the field and in your business — by going live with Lynon before the world’s biggest football event takes over. Operators interested in deploying their platform ahead of the FIFA 2026 World Cup are encouraged to contact Lynon’s sales team directly at sales@lynon.com. Availability is limited, and time is of the essence. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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Altenar takes legal action against Sportradar due to IMG Arena data block iGame

Altenar takes legal action against Sportradar due to IMG Arena data block

(AsiaGameHub) - A significant legal conflict is taking shape in the sports betting industry as Altenar initiates legal proceedings against Sportradar in both London and New Jersey. The core of the case revolves around access to essential sports data, with Altenar asserting it was unjustly prevented from obtaining key data feeds provided by IMG Arena. The firm is pursuing considerable monetary compensation, accusing Sportradar of anti-competitive practices. Altenar claims that Sportradar leveraged its market dominance to stop Altenar from renewing its contract with IMG Arena for official sports data. This allegation goes beyond a mere commercial disagreement and violates competition laws intended to ensure fair access to the marketplace. The dispute emerged shortly after Sportradar’s acquisition of IMG Arena—an deal that was reviewed and approved by regulatory authorities. However, Altenar alleges Sportradar interfered with its right to official data before the acquisition closed, even though both companies were expected to operate independently and in compliance with regulatory conditions. Altenar spokesperson said: Sportradar is trying to hold onto its market leadership by unfairly eliminating competitors. It’s using its sports data monopoly to crush businesses with competing offers, despite previously criticizing other companies for doing the exact same thing. We remain open to discussions with Sportradar, but its one-sided and aggressive actions have left us no choice but to take legal action. Both parties have taken firm stances on the matter. According to Altenar, Sportradar is attempting to strengthen its control over high-value sports data and limit competition by denying smaller sports data suppliers access to this information. Sportradar, on the other hand, denies the allegations, stating they are without basis, and has announced it will vigorously defend itself in court. The case reflects ongoing concerns about the concentration of sports data suppliers, where a small number of firms control access to official feeds from major sports leagues. The outcome could have significant and lasting impacts on competition, partnerships, and data distribution across the global betting marketplace. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.
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